The Brief
Cool Milk is a leading school milk provider. As part of a campaign to teach children about milk and raise awareness of the Cool Milk brand, we were commissioned to create an educational 20-minute film, featuring Cool Milk’s very own superhero, ‘Milk Man’. As the film would be distributed within schools, we had to ensure it included a number of key educational touch points.
The Film
Using Milk Man as our inspiration, we cast a real-life version of the superhero to deliver our story. We scripted a 20-minute mix of educational and humorous content, aimed at 6 year-olds (the key audience) while our team of designers and animators created a colourful and exciting world for Milk Man to inhabit. Our talented costume designer, Sonja, (who’s normally found at work at London’s Opera House) created a bespoke costume for our hero while the props team got busy making buckets of mud and glasses of milk to include in the story. We filmed in our Green Screen Studio, using colourful cut-out props for Milk Man to interact with, creating a vibrant mix of live action and illustration, perfect for capturing the imaginations of young viewers.
Client
Cool Milk
Director
Julian Kemp
Design & Production
Nutmeg Productions
DOP
Dave Miller
Camera
Pete Bateman
Props & Art Design
Tracy Benner
Head of Post Production
Geoff Billingham
Costumes
Sonja Verma